New impetus for sales and customer partnership. Tobias Ruscheinsky, an experienced automotive sales expert, is taking on global responsibility for our customer Volkswagen Group – bringing with him strategic thinking, many years of industry experience, and a passion for customer development and growth.

Experienced sales professional with automotive DNA

“In Tobias Ruscheinsky, we are gaining an extremely experienced sales strategist who knows the automotive world and, in particular, the Volkswagen Group with all its brands from many perspectives,” says Carsten Rinka, Chief Sales Officer at IAV. “The new role is a truly key role. Tobias’ expertise and strong customer focus will contribute significantly to further driving growth, internationalization, and sustainable partnerships. I am very much looking forward to working with him."

Tobias Ruscheinsky joins IAV as Senior Vice President Volkswagen Global Sales. In this role, he will be responsible for the strategic development and support of the entire Volkswagen Group – with an international focus.